Overview
According to Forrester research, Customer Experience is the North Star for digital transformation initiatives. The top three digital transformation drivers for mature businesses involve improving their customers’ experience, increasing the speed of innovation, and improving-time-to market. Customer experience has a direct impact to the success of each, it is the first step to meaningful digital transformation.
This workshop will help participants focus on CX/UX (customer experience/user experience) in building your digital strategy, you will learn why customer experience is critical and how to build an actionable digital customer experience plan for your business success.
Who Should Attend
- For leaders, professionals and executives seeking better outcome to digital initiatives.