Graduate Certificate (Digital Marketing)
Overview
Digital Marketing has been around for at least 20 years and has been gaining popularity as businesses shifts their attention to establishing an online presence. Modern marketers can expect to cover a spectrum of digital marketing areas such as social media, digital advertising, search engine optimisation and more.
The courses under the Digital Marketing stack prepares learners to think creatively and strategically on where Digital Marketing is heading next.
Graduate Certificate in Digital Marketing Strategies
(Complete any 3 of the following modules)
| Course |
| Foundation in Digital Marketing |
| Innovation by Design |
| Digital Branding: Optimising your brand for the latest digital spaces |
| Foundation in Digital Marketing (China) (coming soon) |
Graduate Certificate in Digital Advertising
| Course |
| Paid Search Mastery with Google Ads |
| Fundamentals of SEO and Web Analytics |
| Google Analytics Mastery – The Data Driven Approach to Digital Marketing |
Graduate Certificate in Social Media Marketing
(Complete any 3 of the following modules)
| Course |
| The Art of Influencing with Social Media and Content Marketing |
| Social Media and Sentiment Analytics |
| Customer Experience (CX) Bootcamp |
| Meme-mify your Social Media Marketing |
Plan your learning path
Upon completion, participants can combine any two Graduate Certificates to apply for the ModularMaster in Strategic Digital Marketing Certificate.
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