Overview
You have heard the buzzwords in marketing, content marketing, paid search, social media, SEO, marketing automation, marketers and business owners are recognising the power of digital marketing and some of the world’s most successful companies are already building up capabilities to augment their marketing and communications strategies to differentiate themselves in this highly dynamic and competitive economy.
So what is critical in becoming a successful digital marketer? While it is natural to think of “Technology”, we think it is a focus on designing experiences that are based on and around the user. So our modular courses have been designed to help busy professionals acquire the necessary skills and develop an innovative mindset in the digital economy and at the same time, attain an academic qualification that is recognised in the industry.
The ModularMaster Certificate in Strategic Digital Marketing programme offered by the SUTD Academy is a certification pegged at post-graduate level that helps learners not just acquire the relevant technical skills in Digital Marketing but also prepares them to think creatively and strategically on where Digital Marketing is heading next. Upon completion, we expect our learners to be exceptional and to play a leading role in Digital Marketing.
Course Information
Learners can choose from a selection of relevant modular programmes offered by SUTD Academy. These select courses ensure relevance and application to the industry, and offer a multi-faceted approach from industry partners to help busy professionals to achieve the ModularMaster Certificate in Strategic Digital Marketing credential. We are constantly designing and curating courses to ensure our curriculum remain relevant.
Register for Full Programme or Individual Modules
You may choose to take up individual modules separately to build up to a graduate certificate and a ModularMaster at your own pace, or choose to take up the MM as a full programme.
ModularMaster Certificate in Strategic Digital Marketing (Social Media Marketing) | ||
Graduate Certificate in Digital Marketing Strategies Complete all 3 modules |
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Graduate Certificate in Social Media Marketing Complete all 3 modules |
Foundation in Digital Marketing Duration: 5 days |
The Art of Influencing with Social Media and Content Marketing Duration: 5 days |
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Digital Branding: Optimising your brand for the latest digital spaces Duration: 5 days |
Social Media and Sentiment Analytics Duration: 5 days |
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Digital Transformation and Innovation Duration: 5 days |
Customer Experience (CX) Bootcamp Duration: 5 days |
ModularMaster Certificate in Strategic Digital Marketing (Digital Advertising) | ||
Graduate Certificate in Digital Marketing Strategies Complete all 3 modules |
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Graduate Certificate in Digital Advertising Complete all 3 modules |
Foundation in Digital Marketing Duration: 5 days |
Paid Search Mastery with Google Ads Duration: 5 days |
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Digital Branding: Optimising your brand for the latest digital spaces Duration: 5 days |
Fundamentals in SEO and Web Analytics Duration: 5 days |
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Digital Transformation and Innovation Duration: 5 days |
Google Analytics Mastery – The Data Driven Approach to Digital Marketing Duration: 5 days |
How does it work?