Sustainable Innovation

Part of the ModularMaster in Sustainability programme

This course provides a deep understanding of social business models, innovating as a system, co-creation methodologies for inclusive innovation, and green marketing. Participants will explore the latest trends and best practices in sustainable innovation, and develop the skills to create sustainable solutions for societal and environmental challenges. Through case studies and practical exercises, participants will learn how to apply sustainable innovation principles to their organisation, and develop a roadmap for sustainable growth and transformation.

Offered in partnership with:

Who Should Attend

Senior Sustainability Consultant; Senior Sustainability Manager; Sustainable Procurement Specialist; Sustainable Finance Manager; Senior Risk Analyst; Sustainability Project Manager; Senior Environmental Programs Specialist; Supply Chain, Sustainability & Energy Manager; Director of Public Policy and Environmental Affairs; Head of Environmental, Social and Governance (ESG); Head of Sustainability; Chief Sustainability Officer

Minimum Entry requirement

Good English proficiency
Relevant work experience

Programme Outline

Learning Objectives

By the end of this course, learners can expect to:

Apply social business models to create innovative and sustainable solutions to social and environmental challenges
Develop and implement co-creation methodologies for inclusive innovation that engage diverse stakeholders in the design process
Create effective green marketing strategies that communicate the sustainability benefits of innovative products and services to customers and stakeholders

Day 1

Innovating as a system: a necessary challenge
Building a theory of change
Causal loop diagram analysis
In-class Assignment 2: Mapping and adapting your organisation's theory of change
Identifying shared value
Barriers and resistant forces to system innovation
Ecosystem strategies

Day 2

Social business models: market-based vs collaboration-based approaches
Fair trade, benefit corporations, and social enterprises
Circular economy & the ReSOLVE framework
In-class Assignment 1: Applying the ReSOLVE framework to your organisation
Public-private partnership models
Community-based models
Balancing business innovation with technological innovation

Day 3

Using co-creation to ensure inclusive innovation
Stakeholder capitalism
Participative decision-making
Exercise: Identifying stakeholders to involve in your organisation's decisions
Asset-based community development (ABCD)
Living labs and co-labs
Scaling co-creation efforts

Day 4

Introduction to green marketing
Consumer behaviour factor model
Aligning product development with green marketing objectives
Exercise: Applying the consumer behaviour factor model to your organisation
Drawing the line between green marketing and greenwashing
Green branding, eco-labelling and complying with green marketing regulations
Team Project briefing and preliminary planning

Day 5

Team Project: Developing a business plan for a sustainable innovation

Assessment

Assignments
In-class participation
Team Project

Subject Credits

Upon completion and satisfying the requirements of passing this course, learners will be awarded 12 subject credits.

Course Fees and Funding

Full course fee inclusive of prevailing GST	You pay S$5,450.00
SkillsFuture Course Fee Subsidy (up to 70%) For Singapore Citizens < 40 years old For Permanent Residents	You pay as low as S$1,635.00
Mid-Career Enhanced Subsidy (up to 90%) For Singapore Citizens ≥ 40 years old	You pay as low as S$635.00
Enhanced Training Support for SMEs (up to 90%) For SME - Sponsored employees	You pay as low as S$635.00

The above module fee payable is inclusive of prevailing 9% GST.
This course is not eligible for the $4,000 credit under SkillsFuture Credit (Mid-Career) top-up scheme.

Instructor

Calvin Chu Yee Ming

Calvin Chu Yee Ming is Managing Partner at Eden Strategy Institute, a strategy consulting practice that drives sustainable advantage in the areas of sustainable innovation, business system innovation, corporate social partnerships, shared value business models, social finance, and impact assessment. Calvin has consulted to corporations such as Bell Labs, General Electric, and Samsung; the governments of Singapore, New Zealand, and Saudi Arabia; as well as multilateral organisations such as UNDP, UNESCO, and the UN Global Compact. Before founding Eden, Calvin was VP of Business & Strategy Development at Singapore Exchange, Business Group Director at a London-listed consultancy, and Associate Lecturer in Strategy and Organization with the Royal Melbourne Institute of Technology. He has also served on the boards of Bettr Lives, Biofourmis, Conjunct Consulting, New Energy Nexus Ventures, and the World Toilet Organization. Calvin majored in Psychology and Political Science at the National University of Singapore, and holds an MBA from the University of Chicago.

Ali Shabaz

Ali Shabaz is the Chief Creative Officer at M&C Saatchi Singapore. Considered one of Asia’s most experienced and highly-awarded creative leaders, Ali’s experience spans over twenty five years across South East Asia and the Middle East, with work centering on creating clutterbreaking ideas, building brands and understanding integrating communication across different platforms from ATL to Digital and Social. In his last twenty years in Advertising, he has helped HSBC, P&G, Unilever, Qatar Airways, KFC, LEGO, Fedex, Mondelez, Nestle, Visa and many global brands solve their business challenges with break-through ideas and powerful marketing campaigns. His strengths lie in his understanding of the digital landscape, coming up with inspiring creative ideas and focusing on execution that leads to impact.

Policies and Financing Options

SSG Funding Terms and Conditions

Use of Personal Details

In consideration of the subsidy provided by SkillsFuture Singapore Agency (“SSG”) through the SUTD Academy for the Course,

I consent to:

The collection, use and disclosure to relevant third parties of my personal data by the SUTD Academy including but not limited to personal particulars, attendance records, assessment/performance records, for the following purposes:

Reporting of national statistics and conducting of holistic continuing education training research and analysis;
Facilitate the conduct of the relevant surveys and audits in relation to the Course;
General administration of the Course including but not limited to processing of the subsidy provided by SSG;
Publicity and marketing of the Course or other Courses to be provided by SSG or SUTD Academy; and
SSG or its Appointed Auditors or Nominated Representatives to directly contact Course Participant to obtain information deemed necessary for the purposes of conducting effectiveness survey or audits in relation to the Course.

SUTD will have to claim the full course fee from participant who is unable to fulfil the SSG funding requirements stated below.

I agree to:

Attend and complete all lectures, class exercises, workshops and assessments;
Complete the Course feedback at the end of the Course;
Complete the post Course survey sent about 3 to 6 months after class attendance; and
Sign up for a personal email account.

SUTD Privacy Statement

For more information on SUTD's privacy statement, please visit https://sutd.edu.sg/Privacy-Statement.

SUTD Terms and Conditions

Methods of Payment

Learn more about the available payment modes.

Cancellation & Refund Policy

If a written notification is sent to sutd_academy@sutd.edu.sg within 24 hours after course registration deadline there will be no cancellation charges. A full refund will be made.
No refund is provided if written notification is more than 24 hours after course registration deadline. SUTD Academy reserves the rights to collect the full fee amount from the participant.

Replacement Policy

Companies may replace participants who have signed up for the course by giving a 3-working day notice before the course commencement date to sutd_academy@sutd.edu.sg. Terms and conditions apply.

Registration Policy

Course may be cancelled due to insufficient participants. SUTD Academy will not be responsible or liable in any way for any claims, damages, losses, expenses, costs or liabilities whatsoever (including, without limitation, any direct or indirect damages for loss of profits, business interruption or loss of information) resulting or arising directly or indirectly from any course cancellation.
Course enrolment is based on a first-come, first-served basis.
SUTD Academy reserves the right to change or cancel any course or instructor due to unforeseen circumstances.

Types of Funding

Funding under Mid-Career Enhanced Subsidy ("MCES")

MCES is an enhanced Subsidy to encourage mid-career individuals to upskill and reskill, thereby helping them to remain competitive and resilient in the job market. With this, all Singaporeans aged 40 and above will receive higher subsidies of up to 90% course fee subsidy for SSG-funded certifiable courses.
Individuals/employers are not required to submit an application for the MCES. Those pursuing SSG-funded programmes will be charged the appropriate subsidised fees by SUTD Academy if they are eligible MCES. Individuals/employers will only need to pay the nett fee (full course fee after SSG's grant).

For more info, please visit SkillsFuture website at https://www.skillsfuture.gov.sg/enhancedsubsidy

Funding under Enhanced Training Support for SMEs ("ETSS")

ETSS is an enhanced funding to enable SMEs to send their employees for training.
SMEs will enjoy subsidies of up to 90% of the course fees when they sponsor their employees for SSG-funded certifiable courses.
In addition to higher course fee funding, SMEs can also claim absentee payroll funding of 80% of basic hourly salary at a higher cap of $7.50 per hour. SMEs may apply for the absentee payroll via the SkillsConnect system.
To qualify, SMEs must meet all of the following criteria:
- Organisation must be registered or incorporated in Singapore
- Employment size of not more than 200 or with annual sales turnover of not more than $100 million
- Trainees must be hired in accordance with the Employment Act and fully sponsored by their employers for the course
- Trainees must be Singapore Citizens or Singapore Permanent Residents

For more info, please visit SSG website at https://www.ssg.gov.sg/programmes-and-initiatives/funding/enhanced-training-support-for-smes1.html

Funding under Union Training Assistance Programme ("UTAP")

UTAP is a training benefit for NTUC members to defray their cost of training. This benefit is to encourage more union members to go for skills upgrading.

NTUC members enjoy 50% unfunded course fee support for up to $250 each year when you sign up for courses supported under UTAP (Union Training Assistance Programme).

For more info, please visit https://e2i.com.sg/individuals/ntuc-education-and-training-fund/.

Funding under Post-Secondary Education Account ("PSEA")

The Post-Secondary Education Account (PSEA) is part of the Post-Secondary Education Scheme to help pay for the post-secondary education of Singaporeans.

This is part of the Government’s efforts to encourage every Singaporean to complete their post-secondary education. It also underscores the Government’s commitment to support families in investing in the future education of their children and to prepare them for the economy of the future. PSEA is not a bank account.

It is administered by the Ministry of Education (MOE) and is opened automatically for all eligible Singaporeans.

Account holders can use their PSEA funds to pay for their own or their siblings’ approved fees and charges for approved programs conducted by approved institutions.

However, you will have to check your eligibility and balance by contacting MOE first.

Contact MOE at (65) 6260 0777

E-mail to MOE at contact@moe.edu.sg

Click here for MOE website.